Wednesday 17 August 2011

Women spend over £100,000 on cosmetics in a lifetime

Women spend over £100,000 on cosmetics but still use out of date products. 

A woman applying lipstick(Rex Features)
According to a survey by the natural deodorant company Biosen, women spend around £100,000 in a lifetime on cosmetics which equates to £40 a week, or £2,000 a year. Yep, you've read that correctly.
The study also found that two thirds of women would rather buy make-up than go on a dinner date and 57% would sooner break-up with their boyfriend than go without it, with Birmingham ladies being the biggest beauty buyers.

The value of the average make-up bag was revealed as £130 and we store an extra 40 products in our bathroom cabinets and dressing tables at home.
If these statistics weren't shocking enough, another survey by myvouchercodes.co.uk found out that probably most of those 40 products are out of date! 73% of us apparently knowingly use cosmetics that are out of date and mascara was cited as the top product women just can't let go of and contrary to the fact that we a are big beauty spenders two fifths of women don't replace their old make-up as it's too expensive.

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